Epicutis
Epicutis is a science-backed luxury skincare brand built on the philosophy of using only what skin truly needs — no unnecessary additives or irritants. Their approach is rooted in transparency, clean formulations, and clinically proven results, with a focus on healing and strengthening the skin barrier rather than masking issues
Project Role | Backroom
Social Media Management
Community Management
Influencer Partnerships
The Challenge
Epicutis® wanted to expand its reach with both clinicians and consumers while reinforcing its position as a science-driven, luxury skincare brand.
Our Approach
We focused on value-first content, education-driven storytelling, and influencer partnerships. Instagram and TikTok highlighted product results and brand authority, Facebook nurtured community conversations, and LinkedIn positioned Epicutis® as a trusted voice for clinicians.
The Results
1M+
Boost in online sales
11%
MoM follower growth
3.5%
Boost in engagement rate
